For agencies
Defensible work across every client account
Agencies lose accounts on two things: unexplained performance and unexplained changes. ABP.Marketing gives every strategist an evidence trail for both, and gives the client a portal that shows it in your branding.
Multi-workspace
5 to 100+ client tenants
White-label
Your domain, your branding
Approval routing
Internal, client or both
Partner tier
Sub-agencies and revenue share
Decorative scene description: connected terrain zones for paid media, SEO and GEO, conversion rate optimisation and revenue outcomes send data streams into a central ABP.Marketing intelligence core.
Value
The economics of an account, changed
Capacity comes from removing manual analysis, not from cutting the quality of the work.
Add clients without adding headcount
Detection, reconciliation and reporting run per workspace on the same engine, so the marginal hour of a new account is spent on strategy rather than on exports.
One prioritised queue across every workspace
Win the renewal conversation
Reports lead with verified revenue and gross profit, and every claim links to the record behind it — including every change your team made and why.
Execution receipts exportable per client
Let juniors work at senior quality
Findings arrive proven, quantified and ranked, with the evidence attached, so the judgement required is which to act on rather than whether the number is real.
Confidence and assumptions shown on every finding
Operations
Built for a portfolio, not a single account
Portfolio
Command Centre triage
One prioritised queue across all workspaces: where money is leaking, what needs approval, what is executing and which syncs are unhealthy.
Delivery
Strategist leverage
Findings arrive proven and quantified, so strategists spend their time on decisions and client conversations instead of pivot tables.
Client trust
White-label portals
Client users sign in to your branded portal on your domain to review reports and approve material changes.
Governance
Approval routing
Set which action types need internal approval, client approval or both, with spend thresholds and expiry.
Commercial
Partner accounts
Networks and white-label resellers manage sub-agencies with their own entitlements and revenue-share reporting.
Reporting
Reports that survive scrutiny
Client reports lead with verified revenue and gross profit, and every claim links back to the record that supports it.
Demo
The client report, as the client sees it
Verified outcomes first, then the work your team did and what it produced.
Client portal — monthly report
Illustrative interface- Managed media spend
- $48,900
- Verified revenue
- $214,600
- Verified gross profit
- $86,100
- Gross-profit ROAS
- 1.76x
- Changes executed
- 18 · all with receipts
- Recovered or avoided spend
- $6,300
- Client approvals
- 4 approved · 1 expired
Attributable to verified executions in the period.
Onboarding
A workspace goes live in four steps
01
Connect
Genuine OAuth to ad, analytics and outcome sources.
02
Map
Select accounts, map conversions and set the system of record.
03
Backfill
Historical sync with visible progress, quota and freshness.
04
Govern
Set guardrails, approvers and autopilot eligibility.
Objection handling
Objections, answered directly
Bring one difficult account to the demo
We will connect it read-only and show the findings, the reconciliation and the approval flow on your own data.