Marketing control centre
Be found, be proven, and get paid for what actually worked
Capture visibility across search and AI answers, reconcile what platforms claim against what your business verified, and execute the changes that follow under policy control — from one platform built for agencies.
Reconcile
Claims versus verified revenue
Detect
Findings with lineage and impact
Execute
Approvals, bounds and rollback
Report
White-labelled and exportable
Decorative scene description: connected terrain zones for paid media, SEO and GEO, conversion rate optimisation and revenue outcomes send data streams into a central ABP.Marketing intelligence core.
Built for agencies and in-house teams that have to defend every number they report.
Platform
More than SEO tools — one governed visibility and outcome platform
Six capabilities on one reconciled dataset, so a finding, an approval and a client report all agree.
Outcome reconciliation
Reconcile platform claims against verified revenue
- Store what Google, Meta and every other platform claimed separately from what your CRM or store actually booked
- Nominate a system of record per workspace so disputes are settled by a rule, not an argument
- See variance, duplicate attribution and unmapped conversions at the account, campaign and channel level
Outcome Graph — reconciliation
Illustrative interface- Platform-claimed conversions
- 1,284
- Verified outcomes (CRM)
- 861
- Variance
- -32.9%
- Reconciled gross profit
- $412,900
Site and technical health
Scan every client site for search and AI-search faults
- Crawl for the technical elements answer engines depend on: structured data, semantic HTML, internal linking and content structure
- Track site health and answer-engine readiness side by side over time
- Ship fixes as typed, approvable actions rather than a PDF nobody actions
SEO & GEO — crawl summary
Illustrative interface- URLs crawled
- 4,182
- Blocking issues
- 9
- Structured-data coverage
- 62%
- Proposals generated
- 23
Opportunity detection
Find the waste and the upside before the client does
- Detection runs continuously across paid media, organic, on-site behaviour and outcome data
- Every finding carries lineage, confidence and a modelled impact range — never a bare percentage
- The queue is ranked by evidence, so the first item your team opens is the one worth their hour
Detection queue
Illustrative interface- Open findings
- 61
- High confidence
- 18
- Identified monthly opportunity
- $38,400 – $52,100
- Spend at risk this week
- $7,310
Sum of impact midpoints. An estimate, not booked revenue.
Answer-engine visibility
Measure how brands appear inside AI answers
- Track how often a brand is cited across answer engines and which sources drive those citations
- Surface the prompts where competitors appear and you do not
- Turn the gap into content and structured-data work with an owner and a due date
GEO — citation share
Illustrative interface- Prompts monitored
- 180
- Brand cited
- 43%
- Top competitor cited
- 58%
- Uncited high-intent prompts
- 31
Governed execution
Execute changes inside policy, with a receipt every time
- Typed actions pass a policy engine and route to the right approver with an expiry
- Autopilot is opt-in per workspace and per action type, capped by spend exposure and execution hours
- A follow-up read verifies the intended state, and rollback is available on every bounded change
Approval Centre
Illustrative interface- Pending approvals
- 7 · 2 expiring today
- Executed this week
- 34
- Verified as intended
- 34 of 34
- Rollbacks applied
- 1
Client reporting
Prove your impact with reports clients actually read
- Reports read from the same reconciled data your team works in — no separate spreadsheet truth
- White-labelled portal on your branding and your domain, with client-side approvals
- Scheduled, exportable and auditable, so nothing is trapped inside the platform
Reports — monthly pack
Illustrative interface- Workspaces reporting
- 24
- Auto-scheduled packs
- 19
- Average build time
- 0 min · generated
- Metrics with named sources
- 100%
Why teams trust it
Claims you can check, not adjectives
- Loop stages
- 9
- Data sources
- 10+
- Execution record
- 100%
- Autopilot control
- Opt-in
Observe to verify, each with an artefact you can export
Ads, analytics, ecommerce, CRM, search and site data
Immutable receipt for every action sent to a provider
Per workspace, per action type, capped by spend
Objection handling
Objections, answered directly
Own every search result — and prove what it earned
We connect a read-only workspace with you and walk detection, reconciliation and an approval end to end on your own accounts.